Author: coupler

Customer acquisition template focused on HubSpot that blends ad platforms and GA4 data to map the full path from impressions to customers. Tracks cost metrics like CPM, CPC, cost per lead, cost per SQL, and customer acquisition cost, alongside funnel counts for impressions, clicks, new users, leads, SQLs, and customers. Highlights performance by month and country to spot trends, budget waste, and expansion opportunities. Adds lifecycle-stage reporting from HubSpot to gauge lead quality and pipeline progress, enabling smarter channel and campaign decisions.

HubSpot CRM sales dashboard template for Looker Studio focused on pipeline performance and revenue. Track closed amount, close rate, average days to close, open deals, pipeline value, projected revenue, and deal age over time. Visualize trends for won deals and revenue, compare pipelines by agents and deal types, and audit stage progression month over month. Analyze deal sources and an agent leaderboard to surface top performers and bottlenecks. Ideal for sales leaders and RevOps teams to improve forecasting and execution.

Sales performance template focused on closed deals and revenue impact. Track closed revenue, average deal size, lost amount, and 12‑month trends for closed and lost deals. Monitor close rate, top won and lost deals, and loss reasons to improve win rates. Compare best and worst owners by closed amount to pinpoint coaching and recognition opportunities. Filter by date and source to see which channels drive results and where deals stall.