End‑to‑end Facebook Ads analytics in Looker Studio, covering performance, conversions, ROAS, audiences, platforms, and time-of-day trends.
Facebook Ads performance tracking focused on spend, impressions, reach, clicks, CTR, CPC, and CPM across campaigns, ad sets, and creatives. Pinpoint top and underperforming ads using engagement signals (likes, comments, shares) and cost metrics, plus hourly and daily trends. Measure outcomes with purchases, cost per purchase, conversion value, and ROAS to understand efficiency and profitability. Compare results by audience demographics, device, country, and platform (Facebook, Instagram, Messenger, Audience Network) to refine targeting and budget. Built to surface clear, actionable insights for optimization and smarter allocation.
Free
