Author: twominutereport

Side-by-side comparison of Google Ads and Facebook Ads to pinpoint which channel delivers better results. Tracks CTR, CPC, cost per conversion, spend, impressions, clicks, and conversions with clear visual comparisons. Highlights top campaigns and ads with key metrics to spot quick wins and underperformers. Includes geo insights for where clicks come from and a device-level breakdown to guide budget shifts and targeting tweaks.

Google Ads Overview template for Looker Studio consolidates key PPC KPIs across accounts, campaigns, and ads. Side-by-side tables compare cost, impressions, clicks, CTR, CPC, conversions, and cost per conversion to spotlight winners and wasted spend. Trend charts track spend, clicks, conversions, and cost per conversion, plus a visual comparison of cost versus conversions. Device and country breakdowns via bar chart and Geo chart reveal where engagement comes from and what to scale back. Built to speed up budget reviews and optimize campaign and ad performance.

Google Ads visibility at a glance with impressions, viewable impressions, call impressions, search/content impression share, and absolute top/top impression percentage. Time-performance visuals highlight trends so you can catch dips in impression share early. Breakdowns by date, device, and region map uncover where visibility is strongest or needs attention. Campaign-level comparisons help prioritize budgets and bidding to win more eligible impressions.

Google Ads performance at a glance with scorecards for impressions, CPC, clicks, cost, and conversions plus trend lines for configured budget and actual spend. Dig into campaigns with a table covering status, channel type, cost, impressions, interactions, interaction rate, budget delivery, conversions, and a budget column chart. Compare click distribution by campaign with an easy pie chart. Evaluate keywords with currency, bidding strategy, impressions, interactions, interaction rate, budget delivery, conversions, cost, and number of associated campaigns to spot waste and growth opportunities.

Track Google Ads performance at a glance with a Looker Studio overview focused on the essentials. See trends for impressions and clicks with clean line charts, get headline KPIs via scorecards, and compare impressions and CTR across accounts in one view. Spot spikes, dips, and underperforming accounts faster to prioritize optimization. Ideal for PPC teams and stakeholders who want a fast read on campaign health.

Monitor Google Ads performance at a glance with key KPIs like impressions, CTR, CPC, bounce rate, and average pageviews plotted over time. Identify winning and underperforming campaigns with a concise campaign overview and Top Ads table. Uncover where results come from using country and device insights. Built to handle multiple ad accounts so teams can keep a single view of ad health and trends.