Author: twominutereport

Google My Business performance dashboard for Looker Studio focused on local visibility, engagement, and reputation. Track search impressions, website visits, phone calls, direction requests, and views split by Google Search versus Maps with trend lines and totals. Monitor reviews with average star rating, total review count, and per‑location ratings to catch issues early. Surface top search terms and total views to guide listing optimization and drive footfall or calls. Ideal for agencies and multi‑location brands needing a quick snapshot of what’s working.

Google My Business – Demographic Analysis focuses on how local customers discover and engage with your listings. Track star rating, review count, total views, and search impressions alongside actions like bookings, calls, messages, direction requests, and website visits. See where visibility comes from with breakdowns of Search vs Maps and mobile vs desktop, plus action mix across types. Get location-level context with maps links, phone and website details, and identify top-performing regions. Use search term impressions and engagement trends to refine local SEO and improve conversion from profile views.