Author: portermetrics

Analyze Facebook Page performance in Looker Studio with unified views for Overview, Audience, Content Performance, Page Reactions, Video Performance, and Messenger Insights. Track page likes, impressions, reach, engagement, clicks, shares, CTR, and conversions to prove ROI and spot wins. Break down results by age, gender, and location to identify target segments and find the best posting times across days and hours. Compare photos, videos, and links to uncover top formats and measure the impact of paid promotions. White‑label design, custom metrics, historical data, scheduled email alerts, filters, goals, and data blending support agency and in‑house reporting.

Facebook Insights Competitors template for Looker Studio to benchmark your Facebook page against rival pages using public data. Track engagement rate, follower growth, post reach, reactions, comments, and post frequency across competitors and time periods. Identify which competitors lead in growth or engagement and spot content strategies that outperform yours. Ideal for social media teams and agencies seeking actionable competitor intelligence inside Looker Studio. Built by Porter with the Facebook Organic Competitor connector for reliable, long‑term insights.

Facebook Insights dashboard template for Looker Studio focused on social media performance tracking. Combines native Facebook metrics to monitor reach, impressions, engagement, reactions, and content performance across posts and videos. Includes dedicated pages for Overview, Audience, Content Performance/Engagement, Reactions, Video Performance, and Messenger Insights. Surfaces trends, top posts and formats, audience makeup, and messaging activity to spot growth opportunities and refine publishing strategy. Built for the Porter Metrics Facebook Insights connector to enable deeper metric combinations.