Meta (Facebook) Ads performance overview tailored for Looker Studio. Tracks the full funnel with spend, impressions, reach, CPM, link clicks and CPLC, adds to cart and CPATC, purchases, purchase value, CPA, and ROAS. Includes trend charts that compare current results with the prior period to spot shifts in cost and efficiency. Campaign and ad set tables highlight top and underperforming segments for quick budget and creative decisions. Ideal for e‑commerce teams monitoring outcomes from awareness to purchase.