Ecommerce GA4 Annual Report template for online stores to deliver client-ready year-end insights. Covers transactions, revenue, conversion rate, monthly trends, and year-over-year comparisons for sessions, users, and sales. Breaks down results by acquisition channels, campaigns, device, country, demographics, and new vs. returning users, with top pages and landing pages plus improvements/declines. Adds an ecommerce section for items purchased, product yield, and conversion trends, and includes text fields and a cover page to write conclusions and recommendations.