Track how Google Business Profile activity translates into traffic and sales using GA4. Seven pages cover impressions from Maps and Search, interactions (calls, website clicks, direction requests), and reviews, with MoM and YoY comparisons. See sessions, users, and conversions from GBP UTM campaigns, plus breakdowns by device, keyword, and day of week to pinpoint what’s driving local results. Built for agencies and local businesses that want clear insights to improve rankings and listing engagement.