A Looker Studio template for tracking Facebook and Instagram brand awareness in one place. Monitor core KPIs—ad impressions, clicks, spend, branded impressions, and branded clicks—with weekly trends. Link ad activity to outcomes by comparing spend with branded engagement to judge ROI on awareness campaigns. Adds branded search context from Google Search Console to show how ads influence search interest. Built for marketers and agencies who need a clear view of brand reach and lift across Meta ads.