GA4-powered PPC analytics that ties ad performance to revenue in one place. Tracks core KPIs including users, sessions, engagement time, purchase rate, ecommerce purchases, revenue, impressions, clicks, CTR, CPC, spend, and ROAS. Clear trend visuals for traffic, ROAS, revenue vs. purchases, spend, and volume expose momentum and seasonality. Channel comparisons surface where conversions, costs, and returns are strongest. Ideal for optimizing budgets, focusing on profitable sources, and reducing wasted spend.