Paid search funnel template for Looker Studio that maps performance across Visibility, Acquisition, Conversion, and Cost. Highlights where keywords, campaigns, and ad groups gain or lose efficiency so you can fix drop‑offs and scale what works. Surfaces core KPIs like impressions, clicks, conversions, CPA, and spend to judge profitability and momentum. Ideal for quickly spotting wasted budget, winning queries, and conversion blockers. Built for clear, executive‑friendly storytelling of the entire search journey.