Klaviyo Email & SMS Campaign template for Looker Studio tracks core email KPIs—open rate, click rate, conversions, revenue per campaign, and deliverability signals like bounces, unsubscribes, and spam complaints. Visual insights include time-series trends, heatmaps, maps by country and city, and campaign-level tables to spot winners and underperformers fast. Audience analysis highlights peak engagement times, geography, and device preferences to refine targeting. Subscriber growth and segment performance reveal which cohorts drive conversions, while side‑by‑side email vs SMS views clarify each channel’s contribution.