Data Source: Google Analytics 4

The best free & paid Looker Studio templates, curated and quality-ranked for data reporting.

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Google Analytics 4 Google Ads Full Report cover image
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Google Analytics 4 Google Ads Full Report

Complete GA4 + Google Ads template for end‑to‑end website, conversion, campaign, and keyword analysis with MoM/YoY insights.

13-page Looker Studio template that blends Google Analytics 4 and Google Ads data to monitor website and campaign performance end-to-end. Track sessions, users, events, conversion rate and value with MoM and YoY comparisons across audience, acquisition, pages, and conversions. Break down traffic by channel, device, country, and landing page, highlight top pages and events, and analyze where conversions happen and the steps users take. Drill into Google Ads campaigns and keywords with clicks, impressions, CTR, CPC, conversions, cost, cost/conversion, and auction insights. Built to guide daily, weekly, and monthly decision-making across paid and organic growth.
$93.19
chartud Google Analytics 4 icon
All in One GA4 Google Ads GSC Report focused on ecommerce cover image
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All in One GA4 Google Ads GSC Report focused on ecommerce

All-in-one ecommerce performance template unifying GA4, Google Ads, and GSC with MoM/YoY insights.

Integrated ecommerce analytics across GA4, Google Ads, and Google Search Console, covering audience, acquisition, pages, sales, funnels, and recurrence. Month-over-month and year-over-year comparisons spotlight trends in revenue, users, campaigns, keywords, and search queries. Advanced GSC visualizations and calculated fields reveal high-impact pages, countries, and queries that drive conversions. Ideal for online stores needing a single source of truth to optimize marketing and merchandising decisions using free native connectors.
$104.85
chartud Google Analytics 4 icon
Looker Studio Ecommerce Funnel Template cover image
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Looker Studio Ecommerce Funnel Template

GA4 ecommerce funnel template to analyze drop‑offs and optimize conversions across devices, channels, countries, and products.

GA4 ecommerce funnel template for Looker Studio that maps the full buying journey from product view to add‑to‑cart, checkout, and purchase. Spot drop‑offs and conversion bottlenecks by device, channel, country, and product attributes, with trends visualized over time. Surface UX issues and high‑impact opportunities to raise add‑to‑cart and checkout completion rates. Built for GA4 Enhanced Ecommerce to give clear, actionable funnel insights for online stores.
€99
databloo Google Analytics 4 icon
Free GA4 Looker Studio Funnel Template cover image
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Free GA4 Looker Studio Funnel Template

Analyze your GA4 ecommerce funnel end‑to‑end and spot drop‑offs by channel, device, country, and product.

A GA4 Ecommerce Funnel template built for Looker Studio to analyze the full shopping journey—from product views and add‑to‑cart through checkout and transactions. Pinpoint where users drop off at each step and compare conversion rates over time. Break results down by channel, device, country, and product to uncover UX issues and high‑performing segments. Ideal for conversion rate optimization, merchandising, and marketing performance insights.
€99
databloo Google Analytics 4 icon
Complete GA4 Ecommerce Dashboard Funnel cover image
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Complete GA4 Ecommerce Dashboard Funnel

GA4 ecommerce dashboard with MoM/YoY views, advanced funnels, and deep product, channel, audience, and recurrence analysis.

Comprehensive GA4 ecommerce dashboard for tracking revenue, transactions, conversion rate, and buyer behavior across products, channels, devices, and countries. Includes MoM and YoY views, detailed product and channel performance, and monthly evolution of users, items viewed, and purchases. Offers both Looker Studio native funnels and FunnelGraph funnels, plus separate mobile and desktop funnel views. Audience insights by age, gender, user type, and geography highlight growth opportunities. A recurrence section analyzes performance by customer type across last month, the current year, and the last quarter.
$116.51
chartud Google Analytics 4 icon
Google Analytics Ecommerce Annual Report cover image
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Google Analytics Ecommerce Annual Report

GA4 ecommerce annual report with year‑over‑year insights across channels, pages, audience, and products.

GA4 ecommerce annual report template that builds a year‑in‑review with clear year‑over‑year comparisons. Covers Overview, Audience, Acquisition, Pages, and Ecommerce to track sessions, users, transactions, revenue, conversion rate, and monthly trends. Surfaces channel and campaign performance, top pages and landing pages, plus audience demographics, geography, device mix, and new vs. returning behavior. Adds product‑level insights such as items purchased, product revenue, and conversion rate to spot winners and growth opportunities.
$81.52
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Full Google Analytics 4 Dashboard with Ecommerce cover image
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Full Google Analytics 4 Dashboard with Ecommerce

A complete GA4 ecommerce template for MoM and YoY analysis of audience, acquisition, behavior, and revenue drivers.

Analyze full website and ecommerce performance from GA4 in a 10‑page Looker Studio template. Compare month‑over‑month and year‑over‑year users, sessions, channel/device traffic, top pages, sales, conversion rate, and revenue. Explore audience insights like new vs. returning visitors, gender, and countries, plus channel and landing‑page effectiveness. Investigate behavior and events to pinpoint which pages and actions drive results. Monitor ecommerce by product, category, and brand with daily revenue/transactions and sales splits by channel, device, and user type.
$87.36
chartud Google Analytics 4 icon
GA4 Google Ads Report focused on conversions cover image
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GA4 Google Ads Report focused on conversions

Unified GA4 + Google Ads conversion reporting with MoM/YoY analysis for audience, acquisition, pages, campaigns, and keywords.

Conversion-focused Looker Studio template that unifies Google Analytics 4 and Google Ads to reveal how marketing efforts drive conversions. Compare performance MoM and YoY across audience, acquisition, top pages, campaigns, and keywords to spot trends and winners fast. Visualize events and conversions over the last 12 months and see which channels and campaigns contribute most to results. Ideal for performance marketers and decision-makers who need clear insights to optimize spend and growth.
$102.52
chartud Google Analytics 4 icon
E-commerce report template cover image
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E-commerce report template

Looker Studio template for Shopify, GA4, Facebook Ads, and Google Ads that tracks sales, conversions, and marketing performance by product, customer, and channel.

E‑commerce performance template by Porter for Looker Studio that brings together Shopify, GA4, Facebook Ads, and Google Ads to monitor the full revenue picture. Tracks gross sales, costs, and net sales alongside conversion rate, average order value, and bounce rate. Breaks results down by time, product, customer, and source to pinpoint profitable items and high‑value segments. Includes focused views for retention, funnels, KPIs, and SEO to assess marketing effectiveness across the journey. Helps teams spot behavior patterns and act quickly to increase ROI and growth.
Free
portermetrics Google Analytics 4 icon
GA4 Google Ads Dashboard cover image
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GA4 Google Ads Dashboard

Unified GA4 + Google Ads dashboard for user behavior, revenue, and campaign performance with audience, keyword, and channel insights.

Unified Looker Studio template combining GA4 and Google Ads to analyze user behavior, conversions, revenue, and ad performance in one place. Covers audience, channel, device, and city-level insights plus keyword analysis, CPA/ROI trends, timelines, top pages, and drop-offs. Smart Interpretations flag notable trends and opportunities so you can optimize budgets and on-site experience faster. Ideal for marketers and analysts focused on growth and attribution clarity.
$214
kodalogic Google Analytics 4 icon
GA4 Google Ads report focused on ecommerce cover image
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GA4 Google Ads report focused on ecommerce

GA4 + Google Ads ecommerce reporting with MoM/YoY insights across sales, audience, acquisition, funnels, campaigns, and keywords.

Ecommerce performance tracking that unifies GA4 and Google Ads to reveal what drives users, sales, and revenue. Covers audience and acquisition trends, top pages, ecommerce performance, and conversion funnels with month‑over‑month and year‑over‑year comparisons. Dedicated Ads views spotlight campaign and keyword results to quickly spot winners and wasted spend. Highlights channel distribution and 12‑month sales patterns for faster decision‑making. Built around free GA4 and Google Ads connectors for a smooth setup.
$102.28
chartud Google Analytics 4 icon
lespl Dashboard Mobile Ecommerce cover image
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lespl Dashboard Mobile Ecommerce

Mobile GA4 ecommerce dashboard for revenue, buyers, funnel, and acquisition insights to find growth opportunities.

Mobile ecommerce performance dashboard focused on GA4 metrics to track sales and growth. Highlights revenue, buyers, sessions, and revenue per purchase, plus weekday transaction patterns. Visualizes trends for sessions, initiated purchases, and transactions alongside channel contribution and revenue by acquisition source. Includes a clear ecommerce funnel from add‑to‑cart through purchase and add‑to‑cart volume by weekday. Helps quickly spot top channels and checkout bottlenecks to optimize spend and conversion.
Free
lorenaflores Google Analytics 4 icon
Purchase Funnel Analyzer - Google Analytics 4 cover image
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Purchase Funnel Analyzer - Google Analytics 4

GA4 eCommerce funnel dashboard for conversion rates, revenue, and channel performance.

GA4 eCommerce purchase-funnel analytics focused on conversion health and revenue impact. Track gross purchase revenue, ecommerce purchases, total users, first‑time purchasers, and AOV in one view. Compare Cart, Checkout, and Purchase conversion rates over time and diagnose drop‑offs. Break performance down by session source/medium with item views, add‑to‑cart, checkouts, purchases, revenue, and revenue share, with period‑over‑period and year‑over‑year trends.
Free
ecommvert Google Analytics 4 icon
GA4 Ecommerce Revenue Template cover image
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GA4 Ecommerce Revenue Template

GA4 ecommerce dashboard for revenue, conversion, and customer insights by channel, device, and country.

GA4 Ecommerce Revenue Template focused on online store performance across revenue and customer metrics. Tracks users, conversion rate, transactions, customers, total revenue, average order value, revenue per customer, and revenue per user. Reveals trends over time and breaks results down by channel, device category, country, and customer type (first‑time vs returning). Includes views for funnel, customers, products, and acquisition to uncover growth levers and high‑value segments. Built for GA4 data to monitor profitability and scale confidently.
Free
databloo Google Analytics 4 icon
Google Analytics 4 Report for Clients Ecommerce cover image
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Google Analytics 4 Report for Clients Ecommerce

GA4 ecommerce client reporting focused on MoM/YoY KPIs, channel/device/demographic insights, and product and page performance.

GA4 ecommerce reporting template built for client updates, combining KPIs and trends on one streamlined report. Monitor users, sessions, new users, transactions, conversion rate, revenue, and AOV with clear MoM and YoY comparisons. Break down performance by acquisition channels, device, country, city, gender, and age to see what segments drive sales. Evaluate landing pages and top-selling products, plus daily revenue and sales with a baseline to spot spikes and drops. Includes a cover page for summaries and conclusions to turn insights into next steps.
$55.87
chartud Google Analytics 4 icon
Ecommerce GA4 Annual Report with Text Fields cover image
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Ecommerce GA4 Annual Report with Text Fields

Client-ready GA4 ecommerce annual report with YOY analysis across channels, audience, pages, and product sales, plus text fields for conclusions.

Ecommerce GA4 Annual Report template for online stores to deliver client-ready year-end insights. Covers transactions, revenue, conversion rate, monthly trends, and year-over-year comparisons for sessions, users, and sales. Breaks down results by acquisition channels, campaigns, device, country, demographics, and new vs. returning users, with top pages and landing pages plus improvements/declines. Adds an ecommerce section for items purchased, product yield, and conversion trends, and includes text fields and a cover page to write conclusions and recommendations.
$86.19
chartud Google Analytics 4 icon
GA4 General Ecommerce Report View Only cover image
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GA4 General Ecommerce Report View Only

GA4 ecommerce analytics template covering traffic, engagement, and sales across channels, campaigns, devices, countries, products, and events.

GA4 template for general and ecommerce analytics that brings marketing and sales metrics into one view. Track users, new users, sessions, engaged sessions, engagement rate, and views with clear trends. Break down acquisition by source/medium and campaigns, plus device mix and country. Dive into transactions, product and category performance (including pivots), events, and internal promotions with technical details. Pinpoint winning channels, surface engagement issues, and link marketing activity to revenue.
Free
webanalyticssetupcom Google Analytics 4 icon
GA4 Lead Generation Report cover image
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GA4 Lead Generation Report

GA4 funnel analysis for spotting drop‑offs and channel performance across each step of the user journey.

GA4 funnel analysis template focused on tracking user progression from page views to item views, selections, and other key events. Highlights step-by-step drop‑offs with a funnel chart and detailed tables by source/medium, helping pinpoint where traffic loses momentum. Surfaces acquisition insights alongside geography, demographics, landing pages, and device views to understand which audiences and channels drive deeper engagement. Ideal for optimizing campaigns and on‑site journeys by identifying the steps that most influence conversion.
Free
nnpartners Google Analytics 4 icon
lespl Ecommerce GA4 - Analytics Way cover image
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lespl Ecommerce GA4 - Analytics Way

GA4 ecommerce overview for revenue, traffic trends, conversion funnel, and country performance.

GA4 ecommerce performance template focused on traffic, revenue, and conversion health. It highlights core KPIs such as views, sessions, key events, new and active users, engaged sessions, bounce rate, and total revenue. Monthly traffic trends compare sessions vs engaged sessions to spot demand shifts. A purchase funnel traces product views to add-to-cart, checkout, and completed orders with conversion and drop‑off rates to identify bottlenecks. Geographic breakdown pinpoints top countries and market share to guide targeting.
Free
lorenaflores Google Analytics 4 icon
Ultimate GA4 Ecommerce Dashboard cover image
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Ultimate GA4 Ecommerce Dashboard

GA4 eCommerce Looker Studio template for revenue, acquisition, product, and conversion insights.

An eCommerce Looker Studio template built for GA4 that highlights revenue, AOV, transactions, users, and conversion rate at a glance. Pinpoint winning channels with acquisition breakdowns and revenue by country, device, and browser. Spot trends with revenue over time and conversion rate by day of the week to optimize campaigns and timing. Drill into page and product performance to surface best‑selling items and the pages that drive sales. Ideal for ecommerce managers and marketers needing quick, actionable insights from GA4 data.
Free
data4insights Google Analytics 4 icon
Ultimate Ecommerce Google Analytics 4 GA4 cover image
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Ultimate Ecommerce Google Analytics 4 GA4

GA4 ecommerce dashboard for tracking acquisition, engagement, devices, demographics, and active users.

GA4 ecommerce template that brings together acquisition, engagement, and audience insights for online stores. Track users, new users, sessions, engaged sessions, and engagement rate with filters for hostname, country, device, and date. Visualize trends by traffic medium, device category share, gender mix, and 1/7/28‑day active users. Sections for Overview, Page Views, Ecommerce, and Miscellaneous help move from traffic to revenue analysis. Useful for spotting winning channels, device optimization opportunities, and audience shifts fast.
Free
webanalyticssetupcom Google Analytics 4 icon
Free Google Analytics 4 Website Conversions Report Dashboard cover image
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Free Google Analytics 4 Website Conversions Report Dashboard

Track GA4 conversions, engagement, and revenue with clear channel breakdowns and trend charts.

A GA4 Website Conversions template that centralizes key events (conversions) and engagement metrics from your GA4 property in Looker Studio. Track user key events rate alongside engaged sessions, active users, new users, average engagement time, and total revenue. See which channels drive results with a source/medium breakdown of conversion rate and revenue. Spot trends with time‑series views for users, conversions, and purchase revenue. Built to help marketers and stakeholders quantify campaign impact and act on insights quickly.
Free
windsor Google Analytics 4 icon