Data Source: Facebook Ads

Cross-channel PPC performance comparison for Facebook Ads, Google Ads, and LinkedIn Ads in one Looker Studio dashboard. Track spend, impressions, clicks, conversions, CPM, CPC, and cost per conversion with side-by-side scorecards. Compare cost and impressions across platforms using dedicated tables to identify the most efficient channel. View trends over time and a geo chart of clicks to spot high-performing regions. Built for paid media managers who need fast, actionable budget and channel decisions.

Visualizes Facebook (Meta) Ads performance for quick budget and outcome tracking. Monitors spend, CPM, impressions, clicks, CTR, CPC, conversions and cost per conversion, with campaign-level comparisons and daily trends. Surfaces underperforming campaigns via a color-coded performance table and KPI tiles for cost, visibility, acquisition and conversion. Built for marketers to understand efficiency and shift budget toward winning audiences and creatives.

Facebook Ads Performance KPIs template for Looker Studio focuses on click and engagement efficiency. Track link clicks, post engagements, link CTR, CPC, frequency, and CPM to gauge performance and cost control. Spot trends and spikes to understand how creative and placements drive outcomes over time. Use the KPIs to optimize budgets, reduce CPC and CPM, and improve CTR and engagement. Ideal for advertisers who need a clear read on ad effectiveness at a glance.

Maps Facebook Ads performance across the full funnel—Awareness, Consideration, and Conversions—on a single page. Highlights bottlenecks between stages and surfaces the campaigns, audiences, and creatives driving (or wasting) budget. Pulls Facebook Ads metrics and dimensions into Looker Studio via Catchr for live, dependable tracking. Ideal for quickly aligning spend with outcomes and prioritizing the actions that move users from views to results.

Facebook Ads Overview template focused on paid social performance. Tracks impressions, clicks, CPM, CPC, spend dynamics, and campaign performance across time. Surfaces a frequency benchmark to flag when audiences are overexposed. Includes an overview and monthly dynamics to spot trends and budget shifts. Helps identify winning campaigns and areas to optimize for cost and reach.

A Facebook Ads performance template for Looker Studio modeled on the dashboards used by Heineken. Tracks core PPC metrics—impressions, clicks, spend, CTR, CPC, CPM, reach, frequency, conversions, and cost per conversion—across campaigns, ad sets, and ads. Surfaces which creatives, audiences, devices, and objectives drive the most engagement and conversions. Supports ROI-focused analysis with views like reach vs. amount spent and detailed performance drilldowns. Built for marketers and agencies who need fast, client-ready insights from Meta campaigns.

4-page Looker Studio template for analyzing Facebook Ads performance end to end. Track core KPIs like spend, impressions, clicks, CTR, CPC, conversions, CPA, and ROAS across dates and campaigns. Explore dedicated views for campaign, audience, and creative performance with sections for Overview, Views, Clicks, and Results. Connect via Catchr’s Facebook Ads integration to pull real-time metrics and dimensions. Use it to spot winning ads, optimize budgets, and refine targeting fast.

Facebook Ads overview template focused on essential KPIs to track campaign performance at a glance. Combines a global summary with a country-level breakdown to spot top markets and problem areas fast. Built for Catchr’s Facebook Ads connector to pull real-time metrics and dimensions into Looker Studio. Ideal for monitoring spend, results, and efficiency trends across accounts and time periods.

One-page Looker Studio template focused on Facebook Ads lead generation performance. Track core KPIs such as leads, spend, and cost per lead to see how efficiently campaigns convert prospects. Surface quick-hit indicators at the top and deeper performance blocks below to spot wins and wasted budget fast. Built for marketers who need a clear pulse on lead volume and efficiency from Facebook Ads without digging through Ads Manager.

ROAS-focused Looker Studio template built for Google Ads performance tracking. Highlights spend, revenue, ROAS, conversions, and cost efficiency to quickly gauge profitability. Surfaces top and underperforming campaigns so budgets can be shifted toward what works. Clear trend views help spot spikes, dips, and momentum to protect ROI and scale winners.